NEW VIDEO: Lost Valentinos ‘Thief’
November 10, 2009 Posted by Eva at 10:09 am
At long last Lost Valentinos are proud to present the stunning new video for the song ‘Thief’.
Directed by Dave Ma (The Horrors ‘Whole New Way‘, Delphic ‘This Momentary‘, Lost Valentinos’ ‘Serio’), it’s a typically inventive realisation of the song’s poignant themes:
Taken from the album Cities of Gold, out now on etcetc.
Lost Valentinos launch a world first interactive video project for Nightmoves
October 16, 2009 Posted by Eva at 10:32 am
Sydney band Lost Valentinos today announce the world’s first truly interactive Augmented Reality music video project for new single Nightmoves, from their acclaimed debut album Cities Of Gold.
The project allows fans to record their own customised music videos by capturing band members performing the track anywhere they like. From lead singer Nik performing the song atop a user’s shoulders, to the whole band playing the song at the base of the Eiffel Tower – it’s a project limited only by the viewers’ imaginations.
How exactly does it work?
Augmented Reality is a technology which merges your world with computer generated imagery in real-time. Utilising your computer webcam, the software detects the 3-dimensional orientation of simple printed “markers” to map and superimpose active objects in real time. It’s a magic looking-glass which augments objects into your world to appear as though they’re really there. Click here for a brief tutorial.
So why is this project so unique?
Augmented Reality has never taken a collaboration between artists and their fans this far! Each of the 5 individual markers represents one member of the band performing the song Nightmoves in full. The user can set their own scene, line up their players, hit record to film their own music video and share it with their friends. This is a level of total interactivity never before seen, and one which truly invites the fan into the band’s world, and vice-versa.
Launched today, the project was conceived by etcetc and developed over the past few months by web
developers Crucial By Design and video production crew Pedestrian. “It’s an experience that’s definitely
new to most of us, and represents the endless possibilities for creative interaction between artists and fans that
new technologies allow”, says etcetc Managing Director, Andrew Jackson.
Sit in the director’s chair and make your own music video by visiting www.lostvalentinos.com.
Debut album Cities Of Gold is out now.
New Jenny Wilson Video for “Like a Fading Rainbow”…
June 9, 2009 Posted by Eva at 11:23 am
It is with great pleasure that we bring you the new video for Jenny Wilson’s latest single Like a Fading Rainbow. It was directed by Marcus Söderlund, features dancers from Projekt Stockholm, and can be viewed in crystal clear widescreen right here. For a lower resolution version, click below:
Like a Fading Rainbow is taken from the album Hardships! which is out now.
New Datarock Video for ‘Give it Up’.
April 14, 2009 Posted by Eva at 6:39 pm
So you think “So You Think You Can Dance?” can dance?
Well, it’s got nothing on the new Datarock video for Give it Up.

Featuring dance moves so hot they turned the band’s tracksuits red, the video is a slice of Beat It with a sprinkle of West Side Story.
It’s taken from their new album Red, out 12 June. If you’re a fan of the band, or just of the colour red, make sure you request them on Triple J’s Super Request.
Lost Valentinos ‘Serio’ video, directed by Dave Ma
March 13, 2009 Posted by admin at 5:19 pm
This week, Myspace international premiered the video for Serio by Lost Valentinos.

Here’s what Pedestrian Magazine had to say about the clip:
Embracing the South American heritage of the brothers Santamaria (bassist Pat and guitarist Andrew) the band don tribal headdresses and Incan-style paraphernalia or what I like to call “suitable attire for getting Pagan in the woods”. Director Dave Ma, the man behind multiple Foals film clips and the brother of guitarist Jono succinctly captures the visual aesthetic the band have so carefully crafted thus far – it’s all blackened trees, skulls, journeymen, sand dunes and gold dust – and fuck it looks good.
I first called Serio “the sunshine inflected slow burner to the best hands-in-the-air beach party you’ve ever been to” and upon watching the film clip I could say much the same thing. It’s both refreshing and rare that a band is so confidently singular in their sound, visual identity and ethos whether that be animal monikers, other-worldly cover art, or fantastical back stories. Drums not dead, and neither is the magic.
‘When I Grow Up’ video online now
February 17, 2009 Posted by admin at 9:40 am

The video for When I Grow Up by Fever Ray has premiered this morning at feverray.com
When I Grow Up is a slow-burning, beat-driven and strangely optimistic number characterised by Karin’s inimitable lyrical style, name-checking forestry, boomerangs, crab claws and cucumbers in a surprisingly domestic picture. The video itself, directed by Martin De Thurah, is a melting pot of references from David Lynch to Stephen King’s Carrie, with a profound feeling of voyeurism and foreboding.
Speaking about the conception of the video, De Thurah had this to say:
“The initial idea was about something coming out of water – something which was about to take form – a state turning into something new. And a double headed creature not deciding which way to turn. But the idea had to take a simpler form, to let the song grow by itself. I remembered a photo I took in Croatia two years ago, a swimming pool with its shining blue color in a grey foggy autumn landscape.”
Mission Control on Moshcam
January 16, 2009 Posted by admin at 3:00 pm
Mission Control played a cracking gig in support of the Mystery Jets the other week, and the guys from Moshcam were around to capture it. Check their performance of Silhouette here, or go to the Moshcam site to see the whole show.
‘If I Had A Heart’ video premiere
January 7, 2009 Posted by admin at 10:40 am
Here it is! The first moving-picture piece of the Fever Ray puzzle, recently premiered worldwide on Pitchfork. Superbly shot by Andreas Nilsson (responsible for the equally haunting video for The Knife’s Silent Shout), the clip perfectly sets the tone for the new solo project by one half of The Knife, Karin Dreijer Andersson.
If I Had A Heart is the first single (out now on iTunes), from the debut self-titled album from Fever Ray released 21st March on etcetc.
If I Had A Heart from Fever Ray on Vimeo.
Behind the scenes with Mission Control
December 5, 2008 Posted by admin at 12:47 pm
Melbourne directorial collective Krozm recently filmed a video clip for Innerspace by Mission Control.
While on set, the Mission Control boys were making a video of their own…
Mission Control – Innerspace, The Making Of from etcetc on Vimeo.
Raph Brous from Mission Control was recently interviewed by Oyster Magazine. Read it online here.




